Colin Mitchell welcomes back Kevin Hopp to dig into the importance of calling culture in outbound sales. This is the episode that gets down and dirty around the misconception that cold calling is dead and the rise of AI in sales. Kevin shares his expertise in helping teams improve their phone conversations and connect rates. They also touch on the challenges of building a strong calling culture in a remote or hybrid team.Follow the Host:Collin Mitchell (Partner, Leadium)Our Episode Guest:Kevin Hopp (Founder, Hopp Consulting Group)Sponsored By:Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!